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Words for S.O.H.O.
We’ve Decided Not to Participate in an Economic Slowdown
By : Michael Angier
Although I’ve been invited countless times by the media and a
few gloom-and-doom economists, we here at Success Net and
eComStrategies have declined the invitations.
It’s not a party we want to go to. The company isn’t very good
and the conversation is negative. I doubt the food would be to
our liking and certainly the spirits would be lacking.
Is it really a choice? Can we really elect not to participate in
a slowing economy? Isn’t the economy something that happens TO
us? The answer is yes, yes and no.
The economy, like our money, is based on faith.
Here in the US, our currency bears the words "In God We Trust".
And we’d better, because there certainly isn’t enough gold or
silver behind it to make it worth what it says it is. Instead,
the value is in the faith and trust that our citizens and the
rest of the world have in our ability to deliver.
Our economy is also based on faith. If we have confidence the
economy will grow and things are looking good, we buy more goods
and services. If we have doubts, we hold back, and the economy
suffers.
You could see it coming. The media (perhaps hungry for news with
a stalled election and fewer political scandals) started looking
for holes in our burgeoning economy. Any layoff, any business
closing, any lower-than-anticipated-earnings-report got
widespread attention. Things had been going so well for so long,
there just HAD to be a recession coming. It was just too good
for the news media to believe it could be sustained.
The ebb and flow of our economy is a natural process. Nothing
grows--or declines for that matter--in a straight line. There
are always plateaus and sometimes losses in the course of
long-term gains. One could argue that the stock market--being
overvalued, especially in tech stocks--NEEDED a correction.
Ok, so much for the global view. What can we as individual
companies and people do about it?
I, for one, simply refuse to play. I don’t talk about a
downturn--except in this instance--and I don’t BELIEVE in a
slowdown.
I’m not hiding my head in the sand. I recognize that the market
is down. I see our mutual fund’s value decreasing or holding
steady. I read about and observe that some businesses are
eliminating jobs and some even closing their doors. But that’s
been happening even during the so-called bull market.
However, I also see new businesses starting. New jobs being
created, companies becoming more efficient--and consequently,
more profitable. I also see our own web site traffic and our
business growing at over 30% a month.
The media is in the news business and, unfortunately, bad news
sells better than good news. So be it. But fortunes are made in
good economies as well as bad.
It all depends on where you want to place your focus.
And what we focus on expands. So watch what you say to yourself
and to others. Be mindful of what you think about and read
about. Keep your attention on what you want, not on what you
don’t want.
I’m choosing to focus on what works and what could work better.
There are opportunities all around us. These times simply
require more innovation, better perception and a keener eye
toward change and how it affects our endeavors.
Our current economic climate calls for us to bring out our best.
There’s no time for wallowing in past losses. The past does not
equal the future. We need to practice one of the slogans of the
Marine Corp--FIDO--"Forget it, Drive On."
No, I won’t be attending any pity parties of the "gloom and doom
club". I’m too busy growing myself and my businesses.
I still maintain that the years ahead promise to be the
brightest, most prosperous economic times the world has ever
seen.
We’re celebrating every success, acknowledging every milestone
and improving everything we find that’s less than excellent.
And we’re having a blast.
Make it a great day.
Copyright 2001 Michael Angier & Success Networks International. Michael Angier is the founder and president of Success Networks. Success Net's mission is to inform, inspire and empower people to be their best--personally and professionally. Download their free eBooklet, KEYS TO PERSONAL EFFECTIVENESS from http://www.SuccessNet.org/keys.htm. Free subscriptions, memberships, books and SuccessMark Cards are available at http://www.SuccessNet.org
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